Monroe Tractor

Cross-Training at Monroe Tractor

Helping the Customer

On March 4, we hosted a cross-training session at Monroe Tractor Rochester. Salesmen from 4 of our construction locations came out to learn about agricultural equipment that could benefit their customers.

Case IH Cross-Training Information Session

Leading the session was Rick Engasser from Case IH. He prepared a presentation highlighting the features of Case IH tractors, ranging from 55 to 150 horsepower. This range in horsepower covers 4 series of their tractors.

Rick’s presentation went further than covering the tractors alone. He also discussed the proper application of each series including tasks like material handling, roadside mowing, and mowing with a boom mower. Attendees also learned about the brands of mowers that Monroe Tractor carries.

Behind the Wheel

After the presentation, the group went outside to see different tractors in person. There were 4 tractors on-site that salesmen were able to see, touch, and drive. This allowed them to fully understand each tractor and ask any series-specific questions that they had.

Overall, the group found the training to be very helpful. They now understand the features and options that Monroe Tractor has to offer.

Reap The Rewards with Productivity Plus

Now through December 31, 2023, earn 3% back in the form of a statement credit when you purchase qualifying CNH Industrial Parts using your Productivity Plus account. Come back and continue to earn rewards through the end of the year. You can expect to see rewards on your statement within 60 days following your cycle […]

Read More Read More

Case IH Sets Guinness World Record

Case IH is an official Guinness World Records holder! This past weekend, 110 Farmall tractors showed up to the Inverell Showgrounds in Australia to set the world record for the largest parade of Farmall tractors in front of more than 2,500 onlookers. Learn more here >> 

Read More Read More

Sam Heidrich Wins Case Eagle & Wrench Giveaway!

ALBANY, NY – Samantha “Sam” Heidrich is a CASE Technician at Monroe Tractor in Albany, NY, and was the recipient of the Episode 7 Eagle & Wrench Giveaway. When asked about how she became interested in becoming a technician, she said, “Growing up around my Uncle Dan, he had big trucks, cool cars, 4-wheelers, and […]

Read More Read More