Monroe Tractor

Cross-Training at Monroe Tractor

Helping the Customer

On March 4, we hosted a cross-training session at Monroe Tractor Rochester. Salesmen from 4 of our construction locations came out to learn about agricultural equipment that could benefit their customers.

Case IH Cross-Training Information Session

Leading the session was Rick Engasser from Case IH. He prepared a presentation highlighting the features of Case IH tractors, ranging from 55 to 150 horsepower. This range in horsepower covers 4 series of their tractors.

Rick’s presentation went further than covering the tractors alone. He also discussed the proper application of each series including tasks like material handling, roadside mowing, and mowing with a boom mower. Attendees also learned about the brands of mowers that Monroe Tractor carries.

Behind the Wheel

After the presentation, the group went outside to see different tractors in person. There were 4 tractors on-site that salesmen were able to see, touch, and drive. This allowed them to fully understand each tractor and ask any series-specific questions that they had.

Overall, the group found the training to be very helpful. They now understand the features and options that Monroe Tractor has to offer.

Monroe Tractor Names Karen Long Chief Financial Officer.

Karen brings over 20 years of financial experience in diverse industries that involved distribution and retail across multiple entities similar to Monroe Tractor. “With her previous roles and increasing responsibilities as Account Manager and Controller as well as several months of training with Mike Celentano, I am confident that the learning curve was shortened and […]

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Hydraulics Training at BOCES Batavia

Monroe Tractor Batavia and our Service Director visited BOCES Batavia for a hydraulics training session. They used an excavator simulator with the classes to allow students to practice their hydraulic control skills. The simulator taught students the ins and outs of how to use an excavator. They then used their new knowledge to compete in […]

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Thank you to our employees and customers

As we celebrate this milestone, let’s take a moment to reflect on where we’ve been and where we’re going. Monroe Tractor got its start in heavy equipment when founder Henry Hansen opened the original Henrietta Case Agriculture distributorship in 1951. In the late 50’s, Case began expanding its equipment lines with machines that were geared […]

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