Monroe Tractor

Thank you to our employees and customers

As we celebrate this milestone, let’s take a moment to reflect on where we’ve been and where we’re going. Monroe Tractor got its start in heavy equipment when founder Henry Hansen opened the original Henrietta Case Agriculture distributorship in 1951.

In the late 50's, Case began expanding its equipment lines with machines that were geared toward construction contractors. This shift meant that we were able to grow to support a new customer base.

By the early 70's Monroe County was an urban landscape and we moved our agriculture operations to new locations in Batavia and Canandaigua to better serve customers in those areas. This transition marked the beginning of our agriculture and construction divisions.

Over the years, we have expanded to serve customers in many industries across New York and into Massachusetts, Connecticut, Rhode Island, and Vermont.

We can’t wait to find out what the next 70 years will bring.

See how we're celebrating >

Jason Falcone, Product Support Representative, Connecticut

New to our team – Jason Falcone, Product Support Representative. We strive to bring the best products and the best in customer service. This is why we are excited to announce Jason Falcone as Product Support Representative to cover Connecticut’s Fairfield, New Haven, Middlesex, and New London counties. His responsibilities will be: Guide in increasing […]

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Rhiannon Shuman, Service Manager, Albany

Announcing Rhiannon Shuman, as Albany’s new Service Manager. Please join us in congratulating Rhiannon Shuman, on her promotion from Albany’s Service Writer to Albany’s Service Manager. As Service Writer, Rhiannon fielded service calls, scheduled technicians, created new accounts, and assisted the service manager in the growth of the department. As Service Manager Rhiannon’s responsibilities will […]

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Sales annual meeting and awards

Monroe Tractor’s sales team got together for an annual meeting to go over best practices, new technology, marketing efforts, and hear what’s new from our vendors. The day and a half included group sessions with both agriculture salesmen and construction salesmen as well as individual sessions specific to their industries. Leadership was on hand to […]

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