Monroe Tractor

Cross-Training at Monroe Tractor

Helping the Customer

On March 4, we hosted a cross-training session at Monroe Tractor Rochester. Salesmen from 4 of our construction locations came out to learn about agricultural equipment that could benefit their customers.

Case IH Cross-Training Information Session

Leading the session was Rick Engasser from Case IH. He prepared a presentation highlighting the features of Case IH tractors, ranging from 55 to 150 horsepower. This range in horsepower covers 4 series of their tractors.

Rick’s presentation went further than covering the tractors alone. He also discussed the proper application of each series including tasks like material handling, roadside mowing, and mowing with a boom mower. Attendees also learned about the brands of mowers that Monroe Tractor carries.

Behind the Wheel

After the presentation, the group went outside to see different tractors in person. There were 4 tractors on-site that salesmen were able to see, touch, and drive. This allowed them to fully understand each tractor and ask any series-specific questions that they had.

Overall, the group found the training to be very helpful. They now understand the features and options that Monroe Tractor has to offer.

CLAAS Trip Across Europe

Mark Bailey, the Branch Manager of Monroe Tractor Auburn, recently joined CLAAS on a trip across Europe. This trip was an insightful expereince that left a lasting impact on both Mark and our dealership’s relationship with CLAAS and our customers. Accompanied by his wife Jamie, Mark joined a group of dealers and customers from various […]

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Celebrating Milestones At Monroe Tractor

At Monroe Tractor, our success is built on the dedication and hard work of our team. It’s with great pride that we take a moment to congratulate a remarkable group of individuals who have reached significant milestones in their journey with us. These milestones represent not just years of service but are also a testament […]

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Buyers Advantage Trip

Monroe Tractor’s parts team traveled to Washington D.C. for the Buyers Advantage Winter Conference 2024. Rob Atwood, Ken Zelter, Jonah Duyssen, and Neil Golden represented Monroe Tractor at the event which stands as a collaborative network of dealerships across the United States, fostering partnerships with vendors such as Exxon Mobil, Fill-Rite, Baldwin Filters, and more. […]

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